Should You Really Be Pausing That Keyword?
I’m often asked at what point I decide to pause a keyword in a PPC campaign. The truth is that when asked anything about PPC my response is always “it depends”. But that would make for an extremely...
View ArticleSEO Alert: Google to Make all Searches Secure
Google is rarely known to announce big decisions before they happen, which is why it’s not surprising that there has been little official announcement of their recent decision to encrypt all keyword...
View ArticleGoogle Introduces ‘Hummingbird’ Algorithm Update
It’s been an extremely busy week for Google, as not only has it been announced that they are planning on making all searches secure in the near future but they have also introduced a new algorithm...
View Article10 Things that Drive Digital Marketers Mad
If you read the Gravytrain Digital Marketing Blog on a regular basis you will already know that we have a passion for everything to do with digital marketing. However, as with any job, there are...
View ArticleAdwords Script; Double your Targeted Keyword Portfolio
Keywords are a pretty important part of paid search marketing (that’s an understatement and a half). In short, good keyword selection equals higher quality traffic which leads to £££s. Google know this...
View ArticleGoogle Introduces ‘Hummingbird’ Algorithm Update
It’s been an extremely busy week for Google, as not only has it been announced that they are planning on making all searches secure in the near future but they have also introduced a new algorithm...
View Article10 Things that Drive Digital Marketers Mad
If you read the Gravytrain Digital Marketing Blog on a regular basis you will already know that we have a passion for everything to do with digital marketing. However, as with any job, there are...
View ArticleAdwords Script; Double your Targeted Keyword Portfolio
Keywords are a pretty important part of paid search marketing (that’s an understatement and a half). In short, good keyword selection equals higher quality traffic which leads to £££s. Google know...
View Article
More Pages to Explore .....